With the growing importance of user metrics such as time on page, and bounce rates, plus the need to try and stand out a little from the crowd, we have been trialing videos as a way to promote and at the same time enhance your website. As an example we recorded a promo video for our Baby community site and published it on Youtube.
It works well, if you need something similar creating for your website, call the sales team and ask for a quote, we have a large network to draw on, and can create videos in either UK or US English.
Youtube and other video channels are a great source of traffic and if your video is professional it can help to bring focused visitors to your site or blog.